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B2B Marketing Expo

Hello and welcome to Invoco Telecom

Whether you're interested in using Call Tracking to improve the ROI on your marketing or you'd like to learn how Hosted Telephony can reduce your costs whilst at the same helping your business to work smarter then you've come to the right place!

What is call tracking?

"Half the money I spend on advertising is wasted... the trouble is I don't know which half!"

In the 1930's when this quote was first coined, it was valid. But these days there is a great tool that allows us to get a good handle on how our advertising is performing.....call tracking numbers.

Call tracking is a simple service that allows you to track and monitor how many calls you receive from each individual advert or piece of marketing you do.

How does call tracking work?

It's really simple. It can be set up in three easy steps and it only takes minutes:

1. Choose a set of new telephone numbers.

2. Point the new numbers at your existing phone number using our online dashboard. Don't worry, nothing changes on your existing phone lines, you'll still receive calls from your existing customers on your normal business number.

3. Now you give every advert, every bit of marketing, a unique telephone number. For example, one number for your business cards, one for your website, one for an advert in the local newspaper, one in Yellow Pages and so on.

And you're done. Everything else stays the same. You continue to receive calls on your existing phone as normal and you answer it in the same way.

But now there's one important difference. You can log into our online dashboard at any time and instantly see how many calls you've received on any of your tracking numbers. If you've just spent several hundreds of pounds on an advert in your local newspaper, doesn't it make sense to find out how many leads that advert has generated? This information is priceless!

What about visitor level call tracking to your website? Yep, we can do that too. Just add a bit of code to your website and you'll be able to see how people came to your website and track phone call conversions in Google. Essential for optimising your PPC campaigns.

How can call tracking numbers help your business?

  • Identify what advertising is working for your business.
  • Stop wasting money on ineffective advertising.
  • Get smart with your marketing and use tracking numbers for split testing and to finely hone your marketing messages.
  • Identify the best media for your marketing.
  • Attract more business by advertising in different areas using a local number for that area.
  • Control how and where incoming calls are handled to suit you.
  • Use the detailed call analytics to see how many calls are received on each number and how effectively your call handling team are performing.

Integrations

Having great data is brilliant but it doesn't stop there. Here at Invoco, we're big fans of working smarter not harder so wouldn't it be great if you could actually DO more with your calls as well?

Like what?
  • Well, how about automatically creating a contact record in Infusionsoft with the correct lead source, uploading the call recording into the contact's Filebox and then entering the contact into a new campaign?
  • Or how about adding your call data to Google Sheets in real time?
  • Or ensuring that missed calls are responded to quickly by creating a call back task in Trello, Zoho CRM, Freshdesk, etc., for your team?

Invoco offers a world of integration options so that the simple process of making and receiving calls can make your business processes more efficient, help your business save money and improve the overall customer experience.

The UK's best loved telecom company for the 2nd year running!

A BIG THANK YOU to all of our customers who voted for us and enabled us to become recognised as the UK's best loved telecom company for the second year running!!

COME AND VISIT US AT THE NEXT EC NATIONAL EVENT

Come and see us on 3rd July at the NEC and have a chat about our latest call tracking and automation products to see how they can help your business.

Virtual Numbers

A virtual telephone number is a number which isn’t linked to a telephone line. If you’re running a small business, a virtual number is a great way to give yourself a more professional image, rather than using a mobile or home phone number.

For SMEs or global organisations, virtual numbers allow you to promote a local presence in the UK without having to physically be in that location. Our online call management system gives you unparalleled control of your numbers, a wealth of features and real-time statistics.

Call Tracking

Do you know how you win most of your business? Or do you spend money on newsletters, adverts and sales letters with no idea which of them work and which of them are money down the drain?

With our call tracking numbers you can use a specific phone number for a particular ad campaign, and find out how many people actually respond to your advert.

There’s no complicated adding up to be done. You’ll receive regular reports showing how many calls have been made to each of your tracking numbers.

Or go online and see, instantly, how many calls you've received on which numbers.

Virtual Landline

When you’re starting out, or running a micro-business, using a mobile phone or home landline as your business phone number is common practice. But most businesses eventually outgrow this setup and need something more professional and fit for purpose.

Hosted PBX

As your business evolves and grows, you need a telephone service that’s fit for purpose and keeps up with demand. With the right system you can provide exceptional customer service while your offices run more smoothly than ever before.

Coming Soon.......

Introducing you to our new friends...
...Jibber and Jabber!

Jibber Jabber

The brand new FREE conferencing service for businesses. No sign-up required, simply dial-in and go!